Cute Brand › Creator Performance

Creator Performance

2025 · threads

Narrative Summary

  • 3 named creators accounted for $0 in matched spend across 5 ads (1.1% of total threads spend).
  • Lau led spend at $0 (50.0% of named-creator budget) across 3 ads.
  • Lau posted the highest CTR at 0.00%, compared with a creator average of 0.00%.
  • The top 3 creators represented 100% of named-creator spend.

Creator Profiles

Spend Distribution & Metric Heatmap

Spend by Creator
Metric Heatmap — Creator × KPI
Low
High

Performance Comparison

Click-Through Rate by Creator
Creators with >$5 spend. CTR = Clicks ÷ Impressions.
CPM by Creator
CPM = Cost per 1,000 impressions. Lower is more efficient for reach.